GM Dental And Implant Centre

Privacy Policy

What information do we collect?

We may collect the following kinds of information about you:

  • Personal details such as your name, date of birth, gender, national insurance number, NHS number, address, telephone number, email address, occupation

  • Information about your dental and general health, including clinical records made by dentists and other dental professionals involved with your care and treatment

  • X-rays, clinical photographs, digital scans of your mouth and teeth, and study models

  • Medical and dental histories 

  • Treatment plans and consent 

  • Notes of conversations with you about your care

  • Correspondence from other health professionals or institutions involved in your care

  • Details of the fees we have charged, payments exemptions (NHS), the amounts you have paid and some payment details

  • Feedback and complaints  

  • CCTV images

  • Online profile and social media information and activity, based on your interaction with us and

  • Our websites, including for example Internet Protocol (IP) address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform; and

  • Statistical data about your browsing actions and patterns – including the full URL clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks and mouse-overs), and methods used to browse away from the page 

How we obtain information

You may give us information about you through the following:

  • Filling in forms at our practices or on our websites. 

  • Corresponding with us by phone, e-mail or otherwise.

  • Through the technology, you use to access our services 

Information we receive from third parties - This includes information you provide when you visit our websites, for the purpose of booking an appointment with a dentist participate in discussion boards or other social media functions on our site and when you report a problem with our site. 

Cookies

Our website, like many others, uses third-party cookies, helping us improve the performance of our website and digital marketing, to provide you with a better user experience. 

These cookies monitor activity throughout our website using third-party providers -  and Google. We track which sources are effective at helping visitors find our website and make calls to us, navigation journeys throughout, and pages visited. We may use IP addresses, geo-location data and caller telephone numbers.

What are ‘cookies’?

‘Cookies’ are small text files that are stored by the website browser (for example, Internet Explorer or Safari) on your computer or mobile device. They are widely used in order to make websites work, or work in a better, more efficient way. They can do this because websites use them to recognise you and remember important information that will make your use of a website more convenient. 

For further information visit www.aboutcookies.org or www.allaboutcookies.org

You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser.  

How we use your information – the purpose

We may use this information to:

  • To provide you with the dental care and treatment that you need, we require up-to-date and accurate information about you. 

  • We may contact you to conduct patient surveys or to find out if you are happy with the treatment you received for quality control purposes.

  • We will seek your preference for how we contact you about your dental care. Our usual methods are SMS, telephone, email or letter. 

  • We may use your information for our own analysis to understand the effectiveness of our marketing activities.

If we wish to use your information for dental research or dental education, we will discuss this with you and seek your consent. Depending on the purpose and if possible, we will anonymise your information. If this is not possible we will inform you and discuss your options. 

We may use your contact details to inform you of products and services available at our practices. 

We have CCTV at some of our practices for the purposes of security and patient and staff safety.  

Heading 6